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 Kerry Godliman (comedian), Julie, Jane, Claudia, Lucia, Olivia, Cerys, Mike, Neil, Steven Plimmer (judge)
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MRA Marketing celebrated a record five award wins at the prestigious Construction Marketing Awards (CMA), including the coveted Agency of the Year.
who work in construction enter these awards, including some of the biggest agencies, so getting shortlisted isn’t a breeze as the standard keeps rising. To win five, including Agency of the Year, is brilliant.
   The full service agency won Best Digital Campaign and Best Use of Direct Marketing with Brisant Secure; Best Use of Social Media with IKO PLC; Best Product Launch for The Builders Merchant Building Index (BMBI) with GfK and the Builders Merchant Federation; and to top it off - Agency of the Year. Run by the Chartered Institute of Marketing, the CMAs are the UK’s leading awards for marketing in construction.
“A lot of time and effort goes into the entries”, continues Lucia, “And for the Agency of the Year category, each finalist was also interviewed by the judging panel. Our awards are recognition of the results we get for customers, and it really is a team effort.”
MD Lucia Di Stazio says: “We’re extremely pleased with our award wins. We were shortlisted for 13 awards overall and did well to be a finalist in so many. Over 60 agencies
Commenting on MRA’s award win for ‘Agency of the Year’, the judges said: “We saw some great teams during the interviews and it was hard to choose a winner, but MRA showed the difference they make to their clients. They track the bottom line improvements they deliver, and are focussed not on campaigns, but on the client’s holistic marketing activity and needs. They also have a superb approach to the team’s personal development, and this is paid back with exceptional loyalty. These guys are setting the example.”
Jenny Jackson, Director said: “As soon as I saw the Pudsey outfits in the supermarket, I knew that I needed to get the team involved in Children in Need, so we ordered 18 suits! All of the team, including our delivery drivers, office-based team and factory floor team wore their Pudsey outfits all day and brought a smile to customers and our neighbours! I’d like to say a big thank you to everyone who donated money to our team fundraising page to support the fantastic cause that is Children in Need.” Icotherm’s fundraising page is still open – if you would like to contribute, please visit
The Icotherm Roof Systems’ team donned fluffy, yellow onesies to become Team Pudsey and raise money for Children in Need. Overall, the team raised £491.00 with donations from customers, suppliers, friends and family.
  15 midland vision - january 2018

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